What is raw denim?

As you know, indigo is the special dye used to color raw denim fabric -which is white-. Due to the peculiarity of the fabric, for the denim it is necessary an especially hard and resistant dye that penetrates inside the thread. In general, once the jeans are tinted, they undergo certain washing and worn processes in order to give them a specific finish.

Well, the so-called raw denim avoids that finish, that is, the denim garment is inked but not washed in the factory. In this way, the fabric appears in raw, with the dark dye characteristic of denim. This makes the fabric, being less treated, harder and more rigid, without subtracting comfort, and also shows the original tone of the indigo.

With the passage of time, these cowboys gradually and progressively clarify, increasing the contrast between wear, and are adopting the personality of the person who carries them.

To give 2 examples of raw denim we can mention the jeans Owens XXXL Raw Blue, as a boy, and the Push-Up Carly Raw Black, as a girl.

At this point, we must talk about how to care for raw denim so that it does not lose the essence and naturalness of a garment of these characteristics. In the first place, it is necessary to know that the cowboy tissue in general should be washed as little as possible precisely to avoid the fading of the indigo.

As for raw denim, it is important to wash them after 3 months of use - although this time may be longer depending on the number of times you use them, of course. From that moment, you can wash them every 2 months. To do this you must wash the garment inside out, at a maximum of 30 degrees. For drying it is preferable to leave the garment outdoors, that is, not to use a dryer as it could damage the fabric.

If you stain the raw tissue, you should immediately treat the area to avoid leaving debris. Do it by sprinkling some water on the stain and rubbing very subtly with a damp cloth. Keep in mind that if you rub the stain hard, the indigo will be lost and the area will be visibly clearer than the rest. So be careful and subtle!